Personal Brands: 10 Brands That Will Disappear in 2011

Creating your Personal Brand is required for your survival in today’s business world. Your own personal brand is Personal Branding 241x300 Personal Brands:  10 Brands That Will Disappear in 2011really a distinctive promise of value in which potential customers have confidence in; it’s the thing that you’re know for.

The 3 most significant characteristics associated with strong brands are:

– Your Brand is established by building trust in a one-of-a-kind promise regarding who you are, what you represent, as well as what unique and substantial benefits you deliver to your target audience.

– You construct your brand by simply living up to your promise each and every time individuals come into contact with your name, your message, or your enterprise.

– You strengthen your brand by continuously reinforcing your brand’s promise.

Failure to remain consistent with your brand’s promise can prove to be detrimental. If encounters with your brand are inconsistent or not in accordance with what people expected they could rely on, you pretty much break your promise, breaking your brand and risking your reputation and perhaps even your business.

In a recent write-up in 24/7 Wall St., they released their newest version of 10 brands that are very likely to fade away by the coming year, 2011. It’s anticipated that each brand will die, or for its parent to be sold or go into chapter 11 bankruptcy.

Are you listed as one of the brands that’s expected to be gone in 2011? Continue Reading To Find Out.

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Comments on this entry are closed.

  • http://intensedebate.com/people/gerlaine gerlaine

    Branding is definitely very important. I'm working on consistency in my brand. This is what the market is always looking for… consistency.

  • Karen Monasingh

    Hey Sarah
    Thanks for writing on this topic. I see many people jumping online a missing this major concept about creating their own brand. It is seriously vital if one is looking to succeed in their business. Thanks

    Karen Monasingh

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